Still worrying about where to find the chance to enlarge your business? Still having troubles to find the suitable trading platform to show your latest products? Still wondering if China is your next target market to promote your technology? Welcome to China International Sleep Industry Expo 2013, short for CISE2013, to find your answers. CISE2013 is a vital important trading platform for upholstered furniture industry and home textile industry, which will be held during November 1-3, 2013 at Poly World Trade Expo Center.
From a global perspective, the relatively stronger upholstered furniture enterprises are located in Europe and Japan, including Herman Miller, Steelcase, Haworth, HNI from USA; Wilkhahn, Vitra from Germany; Race from UK; Kokuyo from Japan etc. While most of these companies have branches in China and occupy the market for high-end products in China. In recent years, it indeed appears some professional upholstered furniture enterprises like Sophia, Hollywood visitors, Stanley, Coleman etc. Whereas there are still large gaps in some aspects like design and research, compared with those that from multinational giants. With the increasing awareness of brand and promotion of the comprehensive strength, more and more enterprises with strong strength will emerge and find its position in the international market in the future.
Currently in China, the market share for upholstered furniture is only 6.8%, a figure far lower than 72% of the average level in developed countries. With the rapid development of China's economic construction and increasing need for home furniture, it will continuously drive the growing demand for upholstered furniture. upholstered furniture demand is estimated to reach an annual growth rate of 20% or more. In the next five years, it’s expected that China will have 29 million sets of upholstered furniture market capacity, averaged 5.8 million units per year. Supposing that it costs 30,000RMB for each unit, if calculated according to the average, there is an annual average of 174 billion RMB developing space for the market.
Per the market analysis above, China is definitely the perfect market for the development of upholstered furniture. That’s the key reason why CISE2013 exists. Since held concurrently with 114th canton fair, you can get access to a large number of buyer and manufacturer resources from Canton Fair. With an expected exhibition space of 10,000 square meters’ coverage and gathering more than 500 enterprises, CISE2013 is obvious a show you can never miss!